Company Visit at Hirschvogel and SEMAR Cina, Pinghu, 13.11

The Italian Chamber of Commerce in China (CCIC) is pleased to invite you to the upcoming Pinghu tour, featuring factory visits to SEMAR Cina and Hirschvogel, followed by a roundtable hosted by Porsche Consulting. The event will be held on November 13th, starting from 09:30 (China time) in Pinghu, Zhejiang.

Why Participate?

The tour is open to member companies of CCIC and combines two factory tours and one roundtable in the Pinghu Economic and Technological Development Zone. 

• Semar Cina, specializing in transformers, switching power supplies and chargers, will show its electronics assembly lines and the operating model of an Italian enterprise in China. 
• Hirschvogel, specializing in automotive components, precision forged parts and machined assemblies, will present its precision forging and machining processes, smart manufacturing and digital lines, and the lean quality systems of automotive component production.

The visits will be followed by a thematic session on "China Automotive Market Outlook and AI Data Center Infrastructure as the Next Growth Engine," and, later, by a roundtable by Porsche Consulting, titled "From Cars to Compute: Creating the Next Growth Engine with AI Data Center Infrastructure," which will include a group discussion based on the morning factory visits and an expert review and conclusion.

Event details

Date: 13th November 2026

Time: 09:30-14:00 (China time)

Format: offline

Venue: Pinghu Economic and Technological Development Zone

Address: No. 2288 Hongjian Road, Pinghu Economic Development Zone, Jiaxing 嘉兴市平湖市钟埭街道宏建路2288号平湖西科电子有限公司

Participation fee (Lunch included):

• Members: 200 RMB
• Non-Members: 280 RMB

Language: Chinese and English

Transportation: Shuttle bus from the CCIC Shanghai Office (No. 989 Changle Road, The Center), departing at 07:30

Refund Policy:

Refunds available 24 hours before the event.

For more information, contact us at: sh.projects@cameraitacina.com

Established in 2005, Hirschvogel Pinghu is the first German-invested enterprise settled in the Development Zone. It has a registered capital of €27.78 million and nearly 1,000 employees. It provides hot, warm and cold forged as well as machined parts for Chinese clients, including automotive chassis, key transmission and new-energy components.

The site covers about 149 mu, split into a forging plant and a new machining plant. Phases III & IV of the forging plant occupy roughly 91 mu with annual capacities of 10 million and 18 million auto parts respectively. The new machining plant on 58 mu achieves an annual output of 10 million parts.

In 2015, Hirschvogel introduced Germany's dual-education system to Jiaxing, launching a dual-system customized class in partnership with Pinghu Technician College. Over a decade, the program has enrolled more than 400 students with a steady intake of ~30 students per year.

In 2024, Hirschvogel sent 2 students from the customized class for training at its German headquarters.

Pinghu Economic - Technological Development Zone is the core area for industrial development in Pinghu. It is home to 1,200 manufacturing enterprises, including 100 European and American companies and 130 Japanese enterprises. The zone features distinctive industrial clusters, focusing on high-end equipment manufacturing, automotive ecological industry, digital economy, and bio-pharmaceutical industry. It is a demonstration zone for the transformation and upgrading of modern industrial clusters in Zhejiang Province, and also the only development zone in Zhejiang with two country-oriented parks simultaneously—the Zhejiang Sino-Germany (Pinghu) Industrial Cooperation Park and the Zhejiang Sino-Japan (Pinghu) Industrial Cooperation Park.

Porsche Consulting is a wholly owned subsidiary of Porsche AG and a leading management consultancy known for turning strategy into action. We deliver end-to-end solutions across the entire value chain — from strategic planning to operational excellence — helping clients achieve measurable, long-term growth.

In China, we have built one of the market's most recognized operations consulting practices. Since 2013, we have been named "Best Management Consulting Firm" for 12 consecutive years and consistently ranked first in the Auto & Suppliers sector. Our team combines global perspective with deep local expertise to deliver tailored solutions that create real business impact.

Founded in 2000 in Pinghu, Zhejiang, Semar Cina marked a major step in Semar Group's international expansion as its first overseas manufacturing site. The site brought to China the expertise in electronic and electromechanical solutions that the Group had developed in Italy since 1973.

Over the years, Semar Cina has evolved into a center of expertise for tailored solutions in current measurement and power supply, combining technical know-how with proximity to customers, suppliers, and partners across the region.

Today, the company plays a key role in the Group's global strategy, serving as a production and supply base while strengthening its position as a commercial platform for the Asian market. Its location and manufacturing capabilities enable a rapid response to customer needs, foster stronger local partnerships, and support the Group's growth across Asia.

This role has become increasingly relevant as the market expands, driven by the AI trend and the construction of data centers, which require accurate energy monitoring solutions. Semar Cina's proficiency in current measurement and power supply positions the company to meet the demands of this evolving sector.