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Overview

Design protection is often overlooked by European companies doing business in China, despite being a very useful IP right as it protects the appearance of products and allows enterprises to act against copycats offering lower-quality products by copying the design elements. Design protection is thus essential not only for the creative industry but also for manufacturers developing unique design solutions. Under the current regulatory framework, design protection primarily falls under the scope of design patent. However, there are also other available design protection measures.

During the two workshop sessions, IP experts will train companies and individuals on design patent registration and enforcement and design protection through copyright and anti-unfair competition remedies.


Program Details

Session I (June 29th): Design Patent: How to Register Design Patent and Enforcement

Session II (July 6th): Design Copyright, and Anti-unfair Competition Remedies

About the Second Session (July 6th)

Design Copyright, and Anti-unfair Competition Remedies

What can companies do if their design is not novel, or design patent protection/enforcement is not feasible? In some cases, innovative design solutions could be protected with copyright. Our experts will provide a practical overview of design copyright protection and enforcement, focusing on design copyright registration, evidence collection, enforcement actions, and available remedies. They will also discuss the remedies available under the Anti-Unfair Competition Law by sharing case studies in relevant industries. The expert will explain the challenges involved and provide tips for design enforcement.

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