China Italy Chamber of Commerce

The China-Italy Chamber of Commerce (CICC) is the only business organization recognised by both the Italian Government (Ministry of Economic Development, MiSE) and People’s Republic of China (Ministry of Civil Affairs, MoCA) that aims to boost the internationalization and settlement of Italian business and to promote the “Made in Italy” in the PRC.

Established in 1991, CICC has now offices in Beijing, Chongqing, Guangzhou, Shanghai and Suzhou. The CICC Members (575 in 2016) represent the Italian business community such as public-invested and multinational corporations, small and medium-sized enterprises (both manufacturing and commercial), service companies etc.

To companies settled in China and those with on-going business within the Chinese market, the CICC offers informative, training and business networking opportunities. Besides, the CICC qualifies itself as a voicing platform for them to share topics of common interest. To companies interested in strengthening their business in China, the CICC offers consultancy, assistance and marketing services.

The established network together with the institutional endorsement provided the CICC with the opportunities to organise several activities boosting private businesses. b2b, institutional and business missions, participation to fairs both in China and in Italy, networking events, gala dinners, awarding ceremonies, culinary events, concerts, career days, etc.

The CICC’s work is about: deep understanding of the Chinese market, thanks to CICC rooted relationship with the business community and the local institutions; open dialogue and interaction with companies, being CICC itself a network of professionals; efficacy and efficiency, a must-have for a no-profit organization facing competition in providing qualified and affordable services.

http://www.cameraitacina.com/

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Event Details

The China-Italy Chamber of Commerce, in collaboration with CanCham, kindly invites you to attend the Webinar: Use of Technology and Digital Marketing to Increase Sales in China.


The webinar will be held on 20th of March, at 11:00 AM (Beijing Time).


The webinar is focused on the Chinese market and will cover how brands can effectively react to the COVID-19 outbreak with regards to establishing a digital presence and moving their businesses online in the China market. During the webinar, we'll discuss solutions for brands looking to enter e-commerce, exploring best practices in terms of driving sales and increasing brand awareness through paid and social media. Moreover, we'll also touch on category differences and how that would affect or change the digital strategy.


Register now!


Thank you and Kind regards,


CICC Team


Agenda

March 20, 2020

Main Schedule

10:45 AM - 11:00 AM
Joining the Zoom Webinar Waiting Room
11:00 AM - 11:05 AM
Opening Remarks
11:05 AM - 11:20 AM
Best measures for moving brands online in the China market (Digital & E-commerce)
Ryan Molloy (CEO of Redfern Digital)
11:20 AM - 11:35 AM
How to leverage Private Traffic with and Omnichannel Ecosystem - Part I
Aurelien Rigart (Vice President and Co-founder of IT Consultis)
11:35 AM - 11:50 AM
How to leverage Private Traffic with and Omnichannel Ecosystem - Part II
Hugo Arrufat (Client Team Director of IT Consultis)
11:50 AM - 12:10 PM
Q&A Session
12:10 PM - 12:15 PM
Closing Remarks

Speakers

Ryan Molloy (CEO of Redfern Digital)

Ryan Molloy

CEO of Redfern Digital

Aurelien Rigart (Vice President and Co-founder of IT Consultis)

Aurelien Rigart

Vice President and Co-founder of IT Consultis

Hugo Arrufat (Client Team Director of IT Consultis)

Hugo Arrufat

Client Team Director of IT Consultis

Sponsors and Partners

Venue

Venue

Meeting Online Via Zoom The event will be hosted on Zoom.com.cn
Shanghai
China

Contact us

For additional event or venue information, please send an email to sh.events@cameraitacina.com

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