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In December 2022, China suddenly discontinued its zero-COVID policy across the whole country, stopping the blanket health checks involving QR code scanning and daily/weekly nucleic acid tests as well as lifting restrictions on cross-provincial movement of people. Furthermore, on January 8th 2023, the Chinese authorities finally scrapped the mandatory quarantine requirements for inbound passengers, opening the country's borders to business travel.


The strict zero-COVID policy, and especially the lockdowns, considerably hampered China's economy, damaging investment and consumer confidence. The lifting of the restrictions is expected to reboot the Chinese economy, driven by increased domestic consumption underpinned by governmental policies and stimulus packages. What does the change in China's policy mean for European SMEs and what can European SMEs expect when doing business with China in 2023?

To answer these questions, the China-Italy Chamber of Commerce and the EU SME Centre are organizing on February 24th a seminar on the Economic Outlook in China for SMEs in 2023.


The first part of this seminar will cover the possible impacts of lifting of the zero-COVID policy on China's economy and what European SMEs can realistically expect from doing business with China in 2023. In the second part, panelists will share experiences of SMEs from various industries and discuss how their business activities are impacted by the end of zero-Covid measures and what they expect in 2023 in terms of business confidence and market access.

Sponsors and Partners

The EU SME Centre is a European Union initiative that provides a comprehensive range of hands-on support services to European small and medium-sized enterprises (SMEs), getting them ready to do business in China.

Our team of experts provides advice and support in four areas – business development, law, standards and conformity and human resources. Collaborating with external experts worldwide, the Centre converts valuable knowledge and experience into practical business tools and services easily accessible online. From first-line advice to in-depth technical solutions, we offer services through:  


Knowledge Centre 

Containing nearly 200 comprehensive market reports, guidelines and case studies available to download from our website. 


Advice Centre 

Saving your time, money and providing reassurance that you have the right information to support your business decisions


Training Centre 

Offering training programmes both face-to-face and online to plug the knowledge and skills gaps of SMEs entering the China market. 


SME Advocacy Platform 

Providing a coherent, consistent and consolidated voice for European small businesses

To gain full access to the Centre's services, simply sign up here to create an account.


To learn about our services for partnersclick here.



The China-Italy Chamber of Commerce (CICC) is the only business organisation recognised by both the Italian Government (Ministry of Economic Development, MiSE) and People's Republic of China (Ministry of Civil Affairs, MoCA) that aims to boost the internationalization of Italian business and to promote the "Made in Italy" in the PRC.


Established in 1991, CICC has now offices in Beijing, Chongqing, Chengdu, Guangzhou, Shenzhen, Shanghai and Suzhou. 


The CICC Members (over 800 Members and Friends until December 2021) represent the Italian business community such as public-invested and multinational corporations, small and medium-sized enterprises (both manufacturing and commercial), service companies etc.


To companies settled in China and those with on-going business within the Chinese market, the CICC offers informative, training and business networking opportunities. Besides, the CICC qualifies itself as a voicing platform for them to share topics of common interest. To companies interested in strengthening their business in China, the CICC offers consultancy, assistance and marketing services.