CICC IQLC Seminar with Tmall - Voices of the Brands: Insights from 2025, Visions for 2026

The China-Italy Chamber of Commerce (CICC), in collaboration with its CICC IQLC and Tmall Luxury, is pleased to announce the event "Voices of the Brands: Insights from 2025, Visions for 2026 - Live with Tmall Luxury & experts' input" to be held on Tuesday, 13 January 2026, from 5:00 pm to 7:30 pm at Egon Zehnder International, in Shanghai. The event will focus on brand perspectives on the China market and future outlooks.

Why Participate?

The aim of the event is to bring together industry leaders to reflect on the key milestones of 2025 and explore what's next for luxury in China under the Tmall Luxury ecosystem. Anchored by a keynote speech from Anny Liu , General Manager, Tmall Luxury Division, Taobao & Tmall Group,the discussion will center on how luxury brands can move beyond visibility to build deeper, more meaningful connections with today's digital-first consumers. From evolving consumer mindsets to the role of content, brand storytelling, and platform-enabled growth,the event offers a forward-looking perspective on how brands can strengthen their presence and partnerships with Tmall Luxury as they look ahead to 2026.

Agenda

5.00 - 5.30 Registration

5.30 - 5.40 CICC IQLC welcome remarks and IQLC presentation

5.40 - 6.00 Keynote speech by Tmall Luxury representative

6.00 - 6.40 Panel discussion

6.40 - 6.55 Q&A

6.55 -7.30 Networking Aperitif

Event details

Date: Tuesday, 13th January, 2026

Time: 5:00 pm – 7:30 pm (Beijing Time)

Format: Offline

Venue: Egon Zehnder International, Shanghai - 亿康先达国际人力资源咨询(上海)有限公司

Address: No.8, Gaoan Road, Xuhui, Shanghai - 徐汇区高安路8号,上海市

Language: English

Target: CICC Members and Non-Members, companies GM, CEOs and other relevant positions from Luxury, Retail, or Design companies.

Further details on the speakers will be shared soon.

Stay tuned for further details concerning the panel and its speakers

Please note that seats for this event are limited, therefore, please make sure to secure your ticket asap. Furthermore, we would like to stress that priority for attendance will be given to senior positions, such as CEOs and General Managers, of companies belonging to the working sector related to the content of the event.

Refund policy: refunds are possible only within 24 hours before the event.

For more info contact us at: sh.events@cameraitacina.com

Tmall Luxury Pavilion is Alibaba Group's premium e-commerce platform within Tmall, exclusively designed for luxury brands entering or expanding in China's digital market. Launched in 2017 and continuously enhanced with new tech-driven features, the Pavilion offers a brand-controlled environment that supports immersive storytelling, exclusive product launches, real-time livestreaming with KOLs, and AI-powered personalization, all compliant with luxury standards.

Egon Zehnder is the world's pre-eminent leadership advisory firm, sharing one goal: transforming people, organizations and the world through leadership. Egon Zehnder brings together vast industry expertise and diverse insight to form the world's preeminent leadership advisory firm. Working as One Firm, Egon Zehnder leverages the strengths of every colleague in service of each client, using their collective knowledge to provide impactful advice and build long-term trust. At Egon Zehnder, they know what makes a great leader and how to unleash great leaders' impact. True leadership means taking a clear and purposeful stance on the most complex challenges. That is why at Egon Zehnder they are committed to discovering, developing and transforming the leaders of today and tomorrow. They empower leaders to unlock their reason for being and translate it into a clear vision that creates lasting value for their organization and beyond.