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Dear members and friends,

The Quality Council (QC) of the China-Italy Chamber of Commerce (CICC) is glad to invite you to the Workshop: " Road to the East – Legal & Compliance For Retailing In China" which will be held online and offline at the CICC Shanghai office on September 10th 2021, from 3pm to 5.15 pm.

About the workshop

""Hi, my name is Paolo, a designer, tennis lover and businessman. I am running a brand proudly inherited from my father in Venice; and now I would like to extend my business in China since it is now one of the largest and dynamic consumer markets in the world, with still a lot of significant potential and many people interested in unique lifestyle and "made in Italy".

But bearing in mind that this is also one of the most competitive markets in the world, what should I do?"

At the workshop, we will provide professional advice to answer the above question perfectly. We also welcome you to send us your case and issue by Email, suggestions will be provided after by our experts:  


Elle Hu, Legal Counsel, OTB Group APAC

Method: Hybrid Online Offline

Time & date: Friday September 10th 3.00-5.00pm

Place: CICC Shanghai Office (Weihai Road, 777, 2nd Floor, Room 202– Jing 'An District)


CICC member: free of charge

Non member : 250 RMB



2:45 -3:00 Registration 


3:00-3:05 Welcome speech,

Moderator, ELLE HU


3:05-3:45 Matrix of IP rights

Speaker: Fabio Giacopello


3:45-4:15 A power to empower retail - IP Licensing 

Speaker: Angell Xi


4:15-4:45 Frequent to meet - quick overview for understanding Chinese authorities 

Speaker: Jing Wang


4:45-5:15 Q&A Session *


*Please note that questions proposed by the participants to the speaker experts needed to be sent to before the workshop taking place.

Ticket Price:

  • CICC member - free of charge
  • Fondazione Italia Cina member* - free of charge 
  • Non member of CICC, Fondazione Italia Cina - 250 CNY 

*Please kindly specify at registration. 


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