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The Webinar is organized in the framework of the "True Italian Taste" project, promoted and funded by the Ministry of Foreign Affairs and International Cooperation (MAECI).

During the webinar, we will offer insights on strategies to sell and promote Italian organic F&B products in China and explore the market potential for Italian Brands in the field.


This event is reserved for companies and operators within the F&B sector (importers and distributors, HORECA channel operators, media, journalists, KOLs, nutritionists, etc.).


Agenda

16:30 – 16:45 Welcome Remarks

16:45 – 17:05 Retail and Distribution of Organic Food Products in China - Cosimo Pintore, COO, Certified Origins titolo interventoTBC

17:05 – 17:25 Digital Strategy for Organic F&B products – Martina Zamperin, Marketing Manager, Biomeals

17:25 – 17: 45 The Organic F&B in China for Italian brands: Alce Nero – Jennifer Preziosi, Export Manager Alce Nero

17:45 – 18:00 Q&A and Conclusion

Event Language

The event will be in English with simultaneous Chinese translation.



中年国意大利商会正在筹备于2021年9月22日下午4:30 召开网络研讨会"在中国销售有机意大利食品&饮品"。本次网络研讨会是在"真正的意大利风味"项目框架下组织的,由外交与国际合作部(MAECI)推动并资助。

在本次网络研讨会期间,我们将提供对在中国销售和推广意大利有机食品&饮品的一些策略见解,并探索意大利品牌的潜在市场领域。

本次活动进向食品&饮品行业的公司和运营商开放(进口商和分销商、HORECA渠道运营商、媒体、记者、关键意见领袖、营养学家等)。


活动日程

16:30 – 16:45 致欢迎辞

16:45 – 17:05 有机食品的零售策略 - Cosimo Pintore,首席运营官,Certified Origins

17:05 – 17:25 有机食品&饮品的数字策略 - Martina Zamperin,销售经理,Biomeals

17:25 – 17: 45 意大利品牌有机食品&饮品在中国:Alce Nero – Jennifer Preziosi,Alce Nero出口经理

17:45 – 18:00 问答和总结


活动语言

本次活动语言为英语,会安排英中同传翻译。


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