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Welcome Remarks
Overview of Chinese Outbound Tourism to Italy and future trends
Cristiano Varotti

Cristiano Varotti, Chief Representative at ENIT- Italian National Tourist Board

  • Cristiano Varotti (Chief Representative at ENIT - Agenzia Nazionale del Turismo)

    Cristiano Varotti

    Chief Representative at ENIT - Agenzia Nazionale del Turismo
Chinese Travelers profile and trends
Alessia Pastori

Chinese Travelers profile and trends, Alessia Pastori, Associate Partner, Head of China Desk at EY Italy

  • Alessia Pastori (Associate Partner, Head of China Desk at EY Italy)

    Alessia Pastori

    Associate Partner, Head of China Desk at EY Italy
The emerging interest in Agri-food tourism

Tony Ong, CBO at HCG International Travel Group

Gourmet Itinerary and lifestyle in the Italian Region of Toscana
Francesco Bechi
  • Francesco Bechi (President at Federalberghi Firenze)

    Francesco Bechi

    President at Federalberghi Firenze
Q&A Session